Thursday, May 24, 2012

FROM 'THE MASTER ARTISAN' PK'S CORNER PRESENTS, 'Intercoiffure Creative Director, Vivienne Mackinderr'...''


 

POP ART
by Vivienne Mackinder
Fashion Director, Intercoiffure America/Canada
Color by Sue Pemberton
Whisper. Scream. Shout. Three active verbs,
connoting sound and emotion—shorthand for
the story of this collection.
The silhouettes in this collection are defined by
color—delicate ‘whisper’ blondes, elegant reds,
and finally, expensive jewel tones that scream
with intensity. The interplay between cut and
color infuses each look with life.
A Wall Street broker. A writer. A matron with
a penchant for haute couture. An avant-garde
model. Each client is an individual, with her own
voice. We must develop a range of styles to
match her unique lifestyle statement.
Our gift is to be able to project the client’s
voice through the medium of our expertise.
It’s how we add value to our services. A client
who leaves the salon with color that could have
come out of a box or a cookie-cutter style is a
misused opportunity.
As artists, we must be able to whisper, shout
and even scream, depending on the statement
the client wants to make.



paul kenneth salon, the leading color salon in greater Boston

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